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AI assistant for sales of company services and products
+15-20%
+25%
conversion increased
the average transaction cycle time has decreased
E-commerce
AI-powered chatbots and the LLM
Customer
IT company
CHALLENGES/FEATURES
Maintaining and understanding the context of the conversation
Simulating human communication: implementing emotional intelligence and the ability to respond using the personality traits and communication nuances typical of a real employee
Multithreading and scenario adaptation: developing a flexible decision-making mechanism and adapting the communication strategy to different types of user behavior, ensuring a personalized approach regardless of the complexity of the scenario
Simulating human communication: implementing emotional intelligence and the ability to respond using the personality traits and communication nuances typical of a real employee
Multithreading and scenario adaptation: developing a flexible decision-making mechanism and adapting the communication strategy to different types of user behavior, ensuring a personalized approach regardless of the complexity of the scenario
Develop a smart sales bot integrated into Telegram and a website chat widget. The bot should engage in a full-fledged dialogue with the client, identify needs, present the product through its benefits, overcome objections, and guide the client to the desired action (demo, call, implementation discussion).
Task
solution
Technical solution
A comprehensive multi-level technical solution has been implemented based on a modern low-code editor integrated with large language models (LLM):
1. Analysis of the most effective tools for integrating and automating user interaction management processes (CRM, marketing, analytics)
2. Selection of the optimal platform with an open interface and the ability to expand functionality - node-based editor n8n
3. Creation of cascading chains of nodes (workflows) for effective modeling of dialogue stages, including greeting, collection of primary data, detailed processing of the client's site, presentation of products and services, individual offers based on the needs of each user, handling objections and transferring contact information to responsible employees
1. Analysis of the most effective tools for integrating and automating user interaction management processes (CRM, marketing, analytics)
2. Selection of the optimal platform with an open interface and the ability to expand functionality - node-based editor n8n
3. Creation of cascading chains of nodes (workflows) for effective modeling of dialogue stages, including greeting, collection of primary data, detailed processing of the client's site, presentation of products and services, individual offers based on the needs of each user, handling objections and transferring contact information to responsible employees
Result
Business values
Cost savings
The autobot replaces half of a manager's work time, reducing costs by 30%.
A deep understanding of customer needs increases customer loyalty by 20%
Individuality
Sales growth
Personalizing conversations increases conversion by 15–20%
Sales automation
The sales cycle was reduced by 25% thanks to precise customer navigation through the funnel.
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